Insam Technologie
Contenu du cours
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Introduction au growth hacking
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Analysis and identification of growth levers
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Customer acquisition
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User activation and retention
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Monetization and increase in turnover
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Virality and word of mouth
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Performance measurement and optimization
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Case studies and best practices
Description
This training will teach you the principles and techniques of growth hacking, an innovative approach that aims to accelerate the growth of a business by combining creative and data-driven communications and marketing strategies. You will learn how to use specific tools and tactics to optimize your customer acquisition, boost your retention and maximize your revenue. Whether you are an entrepreneur, marketing manager or communications professional, this training will provide you with the skills needed to propel your business to new heights.
NB : Training distributed in Français
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