Contenu du cours
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Introduction to facebook advertising
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Define your advertising objectives
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Creating an effective advertising strategy
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Precise targeting on facebook
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Using custom audiences
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Creating attractive advertisements
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Optimization of advertising campaigns
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Measurement of results and data analysis
Description
This comprehensive training will guide you through best practices for using Facebook advertising as part of your communications and marketing strategies in 2019. You will learn how to maximize the effectiveness of your advertising campaigns using the specific features and tools of the platform. At the end of this training, you will be able to create impactful Facebook ads and achieve your communications and marketing goals.
NB : Training distributed in Français
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