Contenu du cours
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Introduction to social media and strategy
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Define your goals
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Know your target audience
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Choosing appropriate social media platforms
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Creating engaging content
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Online presence management
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Social media promotion and advertising
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Performance analysis and measurement
Description
This training will guide you through the essential steps to building an effective social media strategy. You will learn how to define your goals, identify your target audience, choose the right platforms, create engaging content, manage your online presence and measure your performance. At the end of this training, you will be able to implement a solid social media strategy to achieve your marketing goals and grow your online presence.
NB : Training distributed in Français
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