Contenu du cours
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Introduction to the graphic charter
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Identify your visual identity
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Choose the colors of your graphic charter
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Select typographies
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Create or refresh your logo
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Develop additional graphic elements
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Define application rules
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Ensure the consistency and evolution of your graphic charter
Description
This training will guide you through the steps to create and apply a coherent and professional graphic charter for your business or brand. You will learn to define the key elements of your visual identity, such as colors, typographies, logos and graphic elements, and to use them effectively in all your communication media. At the end of this training, you will be able to create and apply a graphic charter that will reinforce the recognition of your brand and transmit a coherent message to your target audience.
NB : Training distributed in Français
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