Insam Technologie
Contenu du cours
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Introduction au marketing
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Understanding the market and demand
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Product and value proposition development
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Pricing and pricing strategy
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Communication et promotion
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Distribution and sales channel management
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Measurement and analysis of marketing performance
Description
The Marketing Fundamentals course is designed to provide participants with an in-depth understanding of the fundamental concepts and principles of marketing. This training explores the basics of marketing and provides the knowledge needed to develop effective marketing strategies. Participants will learn the key principles of marketing, the different stages of the marketing process, and the essential elements for creating a compelling value proposition.
NB : Training distributed in Français
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